About me

I’m a passionate consultant with deep expertise in Sales Operations.

With over 15 years’ experience in Sales and Sales Operations, including several in senior leadership roles, I have successfully led major transformations, developed performance frameworks and guided teams through significant new methodologies, including Agile at scale in sales, a world first.

What sets me apart is my ability to work both on and in the business; I speak the language of sales while knowing how to translate this into transformation and strategy.

My expertise is comprehensive, including strategy development, enablement, people leadership, HR, and change management. SMB and Enterprise Sales, including managing teams up to 32 direct reports!

Having led teams through transformative change, I understand the challenges of balancing daily operations with long-term growth ambitions. My goal is to help you navigate this complexity by offering tailored solutions that align with your business goals, ensuring sustainable success.

Let’s connect and explore how we can elevate your organization to the next level

About Aumoana

In Māori, Aumoana symbolizes the ocean currents that connect distant places. This embodies our mission to unite teams and streamline processes, fostering stronger connections across organizations

We’re a hands-on advisory firm that turns complex challenges into practical strategies. Drawing from senior leadership experience, we don't just advise—we work alongside you and focus on executing strategies with your team for real results.

Our expertise spans sales strategy, leadership development, and change management. Whether optimizing sales, transforming leadership, or managing change, we deliver insights from real-world experience for measurable impact.

Why work with Aumoana?

  • Outside Perspective

    I can bring fresh, unbiased insights that help internal teams identify blind spots and sparking innovation.

    Without internal biases or being wedded to a particular approach, we can be a little bolder in helping to drive the required transformation

  • Cost-Effective!

    Bringing me in as needed is a lot more economical than a full consulting firm or hiring a full-time employee.

    Companies can leverage my expertise without long-term commitments, allowing for a cost-effective solution that addresses immediate needs while avoiding ongoing expenses

  • Rapid Team Scaling

    Engaging me enables organizations to quickly scale up their team without overwhelming existing staff.

    This approach allows employees to focus on their core responsibilities while benefiting from my guidance during transitions or new initiatives

  • Organizational Resilience

    I’ve successfully guided teams through multiple transformations while maintaining high performance and stability amid constant change.

    My focus is on building resilience within your organization, ensuring your team can adapt and thrive in dynamic environments.

  • Operational Realism & People-Centric Transformation

    I understand how to deliver scalable solutions within your resource constraints.

    My approach is rooted in operational efficiency, while placing people at the heart of transformation—guiding teams with empathy to embrace new ways of working and adapt to change with confidence.


  • Cross-Functional Insights & Tech Enablement

    With a diverse background in sales, GTM strategy, and leadership, I identify interdependencies across functions, offering holistic solutions that align with your goals.

    I’ve successfully implemented technologies and methodologies like AI and Agile, ensuring teams can turn these innovations into practical tools for lasting success.